Welcome to the world of Dunkin’, where coffee is king, and donuts reign supreme. With over 13,000 units worldwide, Dunkin’ has become a staple in our daily routines with its blend of caffeine, sugar, and charm. Ranking for 45 consecutive years on the Franchise 500, Dunkin’ has earned a well-deserved spot in the Hall of Fame.
But beyond the familiar sights and smells of Dunkin’, there are fascinating facts waiting to be discovered. So, grab your favorite beverage, sit back, and let’s dive into the delicious details behind this beloved brand.
1. The brand shines with celebrity partnerships.
Dunkin’ has a knack for teaming up with big-name celebrities like Ben Affleck, Charlie D’Amerlio, Ice Spice, and Jennifer Lopez for advertising and social media campaigns.
2. Dunkin’s Big Game commercial steals the show.
The 2024 Super Bowl commercial featuring Ben Affleck, Matt Damon, and Tom Brady as the DunKings was a huge hit. The commercial even inspired a line of pink and orange tracksuit merchandise that sold out quickly.
3. Dunkin’ brings boozy beverages to the table.
Dunkin’ isn’t just about coffee and donuts; they also offer a line of Dunkin’ Spiked products, including boozy iced teas and coffees.
4. Dunkin’ goes through two major name changes.
Originally known as The Open Kettle, Dunkin’ Donuts underwent a name change in 2019 to become Dunkin’ to reflect a broader menu beyond just donuts.
5. They sell approximately 60 cups of coffee per second.
Dunkin’ is a coffee powerhouse, selling close to 2 billion cups of coffee per year, equating to about 60 cups per second.
6. Munchkins were born from the center of the donut.
The popular Munchkins donut holes were created as a way to utilize the dough from the center of the donut, leading to the iconic bite-sized treats we love today.
7. Dunkin’ spreads joy with the Joy in Childhood Foundation.
The Joy in Childhood Foundation, powered by Dunkin’, aims to make a positive impact on children facing hunger or illness by providing grants to local organizations.
8. Dunkin’ supports college athletes through NIL deals.
Through partnerships with student athletes, Dunkin’ is exploring new ways to engage with the collegiate sports community.
9. Munchkins take their name from The Wizard of Oz characters.
Originally marketed towards children, Munchkins were named after the iconic characters in The Wizard of Oz but quickly became a favorite among adults as well.
10. There are over 25,000 ways to customize your coffee at Dunkin’.
Dunkin’ offers a wide range of customization options for coffee lovers, with over 25,000 possible combinations to suit every taste.
11. Madonna’s brief stint at Dunkin’ Donuts.
Before her music career took off, Madonna worked at Dunkin’ Donuts briefly in New York City, but was let go for allegedly not taking her job seriously.
12. Dunkin’ enters the sneaker game.
Partnering with major shoe brands like Puma and Nike, Dunkin’ has released limited-edition shoes inspired by their iconic colors and branding.
13. Dunkin’ isn’t just an American favorite.
With a presence in over 60 countries, Dunkin’ continues to expand globally, with plans to enter new markets like Germany and Spain.
14. International donuts showcase local flavors.
Dunkin’ celebrates the diversity of cultures by offering international donut flavors like stroopwafel in the Netherlands and red bean in Korea.
15. Drew Brees expands Dunkin’ in Louisiana.
Former NFL quarterback Drew Brees has partnered with Dunkin’ to open multiple locations across Louisiana, adding to his business portfolio.
16. Dunkin’ surprises foodies with its espresso drinks.
Dunkin’ shocked Portland, Maine residents by opening a hidden boutique coffee shop, S!p, where they served their espresso drinks incognito to unsuspecting locals.
17. The coveted Dunkin’ Black Card.
While not offering major benefits, the Dunkin’ Black Card is a rare loyalty card that customers can try to obtain as a token of appreciation from Dunkin’.
18. Dunkin’ commits to 100% responsibly-sourced coffee.
With a focus on sustainability, Dunkin’ is investing in responsibly-sourced coffee, aiming to have all their coffee meeting sustainability standards by 2025.
19. Dunkin’ introduces a bike-thru lane in the Philippines.
In 2021, Dunkin’ launched a bike-thru lane in Quezon City, Philippines, catering to cyclists who can order and pick up their coffee on the go.
20. Request a Dunkin’ Community Cruiser for your event.
Hosting an event? You can request the Dunkin’ Community Cruiser to provide free coffee samples to your attendees, adding a touch of Dunkin’ magic to your gathering.