Entrepreneurship: Ideas in Action

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High School students today realize that becoming a business owner is a career option. ENTREPRENEURSHIP: IDEAS IN ACTION 6E provides students with the knowledge needed to realistically evaluate their potential as a business owner. This text encourages students to examine all the major steps involved in starting a new business: Ownership, Strategy, Finance, and Marketing. As students complete the chapters, they will develop a business plan and learn what it takes to get an entrepreneurial venture off to a good start. Market research, budgeting, selecting a business location, and financing the business are covered using real-life examples that students can relate to. Information on online research and online business planning is also included.
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ASIN ‏ : ‎ B01AKC0BQK
Publisher ‏ : ‎ Cengage Learning; 006 edition (January 1, 2016)
Publication date ‏ : ‎ January 1, 2016
Language ‏ : ‎ English
File size ‏ : ‎ 48426 KB
Text-to-Speech ‏ : ‎ Not enabled
Enhanced typesetting ‏ : ‎ Not Enabled
X-Ray for textbooks ‏ : ‎ Enabled
Word Wise ‏ : ‎ Not Enabled
Sticky notes ‏ : ‎ Not Enabled
Print length ‏ : ‎ 434 pages

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